Shopper's Drug Mart

  • Blurred, Not Bold

    This beauty trend has been trying to gain traction for almost a year but I think I’m finally ready to hop on this train. It is the blurred, blotted, soft matte, stain effect lip. Could I have possibly used any more adjectives? The first of which I saw was from my fave – ColourPop with their Ultra Blotted Lip US$6 followed by the Blur Lux Lipstick US$7. Although I am partial to ColourPop because of their affordable prices and amazing shade ranges, many other brands have released products which will give you a similar effect on the lips at a variety of price points: NYX Powder Puff Lippie Powder Lip…

  • Beauty Haul | Drugstore, ColourPop & Sephora

    Hey guys! Miss me? I haven’t posted in about a week and a half. Long story short, midterm exams happened, and I’ve officially launched a YouTube channel to work as a complement to this blog! So, if you’d like to see similar content that you’ve been reading here, but in video format, check out my channel emilynmax, and please do subscribe and give lots of feedback! Editing is much harder than I had ever anticipated, I’m still trying to master just cutting out clips and stitching them back together. Anyway, that was a bit of an update for you. I’ve linked below my most recent video, which is a big…

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  • Drugstore Haul | October 2015

    Much like the items in my last haul, these have been waiting around for awhile. I’ve been picking these up here and there for the last month, and am pretty happy with the items I’ve used so far! The two nail polish purchases are heavily inspired by Kathleen Lights. OPI in It’s a Piazza Cake from the fall Venice collection is the nail polish version of Ofra liquid lipstick in Miami Fever, which I also have and love. Essie in Leggy Legend, also from their fall 2015 collection, is a beautiful metallic bronze with a bit of gold and green reflects. Both polishes are stunning for fall, and all I’ve…

  • Skincare Overhaul

    Hey Guys! I’d like to take you on this skincare overhaul/ journey with me. My skin has always been problematic, starting when I was 11 years old. It has changed many times over the years. I’d think I found a holy grail skincare item, and then my skin would do a 180 on me. It has not always been due to seasonal changes either as it doesn’t always return to ‘normal’ when the seasons changed back. Before re-vamping my skincare routine, my skin was/had: combination/oily dehydrated sensitive cystic acne dark scarring ‘dented’ scarring beginning signs of ageing around eyes and forehead  In my mind, the first steps were to get…

  • Drugstore Haul Plus Tangle Teezer

    It’s about that time when I share a few of the items I’ve bought over the past few weeks.  Maybelline Brow Drama in Soft Brown – This product is great for those minimal makeup days on its own, or used to add a bit of extra colour after filling them in. It kept my brows in place all day without that stiff feeling. I’m actually preferring to use this over my Anastasia Brow Gel at the moment. Maybelline Fit Me concealer in 10 Light – This concealer was featured in my last drugstore haul post (here), and I’ve picked up another, this time in 10 Light. This is a better…

  • Drugstore Haul

    Not that I need an excuse to shop but, Shopper’s Drug Mart was advertising their spend $75 get $25 worth of Optimum Points ‘sale’, ‘event’, I’m not sure what you’d call it. I think this is a pretty good deal, especially because I shop there quite a lot and collect the points anyway. Along with Easter chocolates for Max, I bought a few makeup items for myself, which were all on sale this week as well! First, I picked up a backup of my Simple Cleansing Facial Wipes. These are my favourite makeup wipes because they are super gentle on my sensitive skin, and also do a great job of…